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Sugo carbs. Spain vibes. Smart Copy. Let’s go

New AI tools, where to meet us next, and one skincare quiz that’s basically a dermatologist.

Valencia, sugo, and smarter quizzes. May’s shaping up to be a good one.

From Coachella for agencies in Spain to new tools that make your quizzes smarter and better looking, we’ve got a lot to share this month.

Here’s what’s inside today’s newsletter:

  • Where we’re headed next (Valencia + Shopify Editions)

  • And an invite to lunch at one of Toronto’s best Italian-American spots

  • Why Smart Copy is our favorite AI tool for personalization

  • A skincare quiz we’re kind of obsessed with

Ecommerce Agency Summit: Valencia

Some called it the highlight of their year. One attendee dubbed it Coachella for agencies 😍

The Ecommerce Agency Summit is the only industry event built exclusively for ecommerce agencies—no booths, no sales pitches. Just real conversations about what’s working.

If you’re in Valencia, here’s the link to learn more →

Shoutout Rachel Jacobs for bringing this event to life every year.

Toronto: Lunch at Sugo on May 29

If you’re heading to Shopify Editions, we’re teaming up with Littledata for lunch at Sugo—a comfort food classic in Toronto.

Join us on Thursday, May 29 from 1:00–3:00pm for this event. Come as you are (whatever you're wearing for Editions is perfect.)

Fuel up, connect with other DTC folks, and head into the evening events feeling full and ready.

Get Started with Smart Copy

No more writing dozens of result pages.

Smart Copy is our AI tool that creates personalized copy inside your result page, based on a single prompt you provide.

✔️ Aligned to quiz inputs
✔️ Proven to increase conversions
✔️ Saves hours of manual writing

Smart Copy costs USD $0.01 per copy generated (previews are free).

Quiz Spotlight: Peach & Lily

Peach & Lily’s quiz feels like something you’d get from a dermatologist’s office. It kicks off with a smart, credibility-boosting CTA: “Start Diagnostic Test.” 

From there, every question feels intentional and informed.

It doesn’t stop at “What’s your skin type?” It digs into:

– How much time you spend in the sun (even by a window)
– The humidity levels and allergens in your environment
– How easily your skin gets irritated
– The exact skincare goals you're trying to achieve

The result page then provides:

– A comprehensive skincare routine
– Backed by dermatologist insight
– Tailored to your environment, lifestyle, and skin behavior
– Available as a downloadable PDF (which adds lasting value and shareability)

You’ve got to try it for yourself to see the experience in action.

Ready to get started?

If you want to grow your LTC and delight customers, setting up Octane AI is the next step.

Have questions about today’s update? Don’t hesitate to hit reply.