Win a custom quiz + email makeover

Q2 is here, and we’re not slowing down. 

From unforgettable Shoptalk events to continuing to launch the smartest quizzes in ecommerce, we’ve been deep in what we love most—building real connections and better experiences.

This month’s newsletter is packed:

• A giveaway collab with Flowium

• A quick recap on Shoptalk, the biggest event of the year

• A CX webinar with leaders from Glossier, Ridge, and more

• A behind-the-scenes look at a new quiz strategy

• And a well-earned team promo we’re excited to share

Giveaway: Quiz & Email Makeover for YOU

We’ve teamed up with our friends at Flowium to bring you a giveaway that’s equal parts glow-up and growth opportunity:

• A quiz build with Octane AI

• A full email design makeover from Flowium from the quiz results

• Three free months of Octane AI

All you have to do is enter.

Enter now →

Shoptalk Recap: Still Recovering (In The Best Way)

From agency ziplining to sword-swallowers at our circus soiree, Shoptalk 2025 did not disappoint.

But what made it really special? The people.

This space has the best vibes in ecommerce. Thanks to every partner, customer, and friend who came out to chat, celebrate, and talk shop. We’re planning to hit even more events this year, so let us know where you’ll be. We’ll trade notes (or drinks).

Webinar: CX, But Make It Profitable — April 16

Connecting the love with the money starts here.

Join us and 20+ DTC leaders—including Ridge, Unilever, HexClad, and Glossier—for one killer webinar hosted by our friends at Fermat.

On April 16th at 11am PT, you’re invited to an epic panel …

• 5 min. each

• No slides

• One CX tactic

Save your spot →

New Quiz Launch: Beautifect

Beautifect came to us with a clear vision: make the online shopping experience feel more intentional and personal. 

Together, we built a quiz that helps the brand understand who their customer is and why they’re shopping—then adapts the journey accordingly.

It all starts with one question: “Are you shopping for yourself or someone else?” 

From there, every detail shifts.

For gifters, the quiz asks who they’re shopping for (a busy mom? a travel lover?) to better match products to recipient personalities. For personal shoppers, it explores beauty habits and challenges to guide them to the perfect fit.

Every recommendation on the results page is aligned with quiz inputs—complete with copy that reflects their needs and budget.

“Working closely with Beautifect, we designed a quiz strategy that felt thoughtful, not templated. We collaborated on every detail—from how to segment shoppers to how the product copy should shift based on intent. That’s the kind of work we love—where CX, logic, and storytelling all come together.”
— Marina, Director of Accounts at Octane AI

Check out the Beautifect quiz for yourself →
Want to partner with our team to build something similar? Let’s talk →

Join Our Partner Program – Congratulations Aoife

Big shoutout to Aoife, our newly promoted Director of Partnerships!

After nearly five years at Octane AI, she’s seen (and shaped) every corner of this business. From supporting top brands as an Account Manager to building a thriving partner network—there’s no one better to lead our next chapter.

“One of the best parts of my job is helping our partners and brands solve real problems, together. I’ve seen so many amazing ideas come to life through collaboration, and I’m excited to keep building on that momentum. My vision for 2025 is all about scale, support, and shared wins.”
 — Aoife, Director of Partnerships at Octane AI

Want to partner with us?

We’re sponsoring events, co-creating content, and working with some of the top minds in ecommerce.

Let’s talk →